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Speed Down Save Lives urges Pendle Community Safety Partnership

Published: Wednesday, 15th November 2017

road safety awareness week

Pendle Community Safety Partnership is urging people to speed down and save lives as it launches a week of road safety initiatives.

It’s supporting this year’s Road Safety Week (20 – 26 November) which is co-ordinated by road safety charity Brake.

Speed Down Save Lives reminds people about the importance of drivers keeping their speed down to protect all road users.

In 2016, 52 people were killed or seriously injured in a road traffic collision on Pendle’s roads – 11 were children.

Councillor David Whipp, Chairman of Pendle Community Safety Partnership, said: “These are startling figures but we can all take some simple steps to reduce the number of people who are hurt on our roads.

“Driving is unpredictable and if something unexpected happens, such as a child stepping out from between parked cars; it’s a driver’s speed which determines whether they can stop in time.”

During Road Safety Week the Partnership is encouraging people to do everything they can to protect themselves and the people around them by driving carefully.

A car which was involved in a horrific accident involving a young person in Lancashire will be on Burnley Road (near Asda), Colne on Thursday (23 November) and on Walverden Road in Brierfield on Friday (24 November).

Geoff Whitehead, Community Safety Manager, said: “Residents regularly raise speeding and dangerous driving on Pendle’s roads as a major concern and we’re hoping that this will go some way towards tackling it."

Inspector Andy Winter added: “We’re hoping that Road Safety Week will remind people of the stark message that speed kills.

“Please remember that speed limits are there for a reason – one in three road deaths are speed related and these can be avoided.

“During the week we’ll be out and out about with our mobile cameras in the areas we know to be notorious for speeding.

“Again, this is a reminder to slow down behind the wheel.”